Daily Archives: 01/15/2013

South Park creators to open their own movie studio

Matt Stone and Trey Parker, the geniuses behind “South Park” and the incredibly successful Broadway play “The Book of Mormon” have finally decided to branch out and open their very own movie studio. It will be called Important Studios and their first project will likely be a big screen adaptation of “The Book of Mormon.”

The new company is to be called Important Studios and hopes to be just that. With an estimated value of $300 million built on revenue from “South Park,” now in its 16th season on Comedy Central, and the Broadway megahit “The Book of Mormon,” the studio will have the power and money to approve television, movie and theater projects, including a big-screen version of “The Book of Mormon.”

On Friday, Mr. Parker and Mr. Stone were putting together the final news release to announce their studio. They settled on this quip: “Having worked with several different studios over the years, we came to realize that our favorite people in the world are ourselves.”

The pair will join a short line of Hollywood players who have formed their own studios as a way to gain control over the creative, production and distribution process.

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Target announces that they’ll price match Amazon year-round

Amazon has been a huge thorn in the side of most brick and mortar retail stores by way of cheaper prices, quick shipping, and a wider variety than any physical store could ever hope to carry. Now a lot of stores have given up competing with the online giant but not Target. Target had the balls to announce they would match Amazon prices for the entire year, as well as most of their other competitors.

The extended policy will also apply to competitors other than the internet retailer, of course, but Amazon has become the main threat when it comes to “showrooming,” a process where consumers visit physical stores to get a quick peek at products before ultimately placing an order online. Target also plans to match rates from Walmart, Best Buy, and Toys R Us if customers should find the same item priced lower there. You might expect that attempting to keep parity with Amazon’s basement pricing would wreak havoc on Target’s financials, but the company says that relatively few customers take advantage of the policy to begin with. Rather, it’s a move intended to bolster the company’s sagging retail performance.

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Perspective

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